What do we mean when we talk about “audiovisual installation”? Defining the ontology of such a practice is no simple undertaking. According to Rosalind Krauss, the advent of the Sony Portapak in 1964 and the consequent diffusion of the video medium in the artistic sphere caused a separation between “technical media,” those media utilized according…
It is commonly thought that only neurologists, neuroscientists, and psycologists are capable of explaining how the brain works. After reading this article, your “vision” of things will expand, and perhaps you will be able to see art and reality in a new light. The vision of the artists Have you ever found yourselves in front…
What is more powerful and attractive than temptation? The stronger the prohibition, the greater the desire. Inducing temptation is the task of the sense of smell. It is there that the greatest potential is expressed. Scent Marketing touches the heart of consumers through their noses. It makes people eager to connect with the Brand, share…
